Services: Art Direction, Digital Content
Rockpoint Bank is locally owned bank headquartered in Chattanooga, that embraces the spirit of our community and understands the value of relationships.
I had the opportunity to walk with the founding members through the naming and branding process for the new bank. The result is a dynamic identity, inspired by the region’s landscape and the city’s skyline. The symbol calls to mind upward movement, sailing and flying – an expression of the adventurous spirit of starting something new.
Designed at Widgets & Stone.
